Day: October 19, 2019

Photographs, Videos, Breaking News

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What Are Fashion Trends Recruitment

Are you wondering what are the key trends going around in the fashion world? At first, you might mention snake prints, mock crocs or capes but that’s not what’s important. What we need are the trends that dictate where the whole industry and retailers are going. 2018 was a great year in the world of fashion but 2019 will bring about a great revolution – and Stopgap is primed to become a part of this.

Most of the companies in the fashion industry need to admit that the old rules have become obsolete. Now, the main thing to do is to be nimble and focus on everything from social issues, speed to market and overall transparency. You can’t take any growth in the fashion industry for granted. Well, here are some of the key trends that have brought about a huge impact in the industry.

1. Omnichannel – A Combination Of Digital And In-store Experiences

Over the last few years, online sales have skyrocketed. Although it’s a good thing, it has been at the expense of the sales produced by physical stores. However, it’s not a completely clear landscape. Note that, as much as most people shop online, they still want an in-store experience. Therefore, retailers shouldn’t close down their storefronts and rush online hoping for the best.

Well, that’s where omnichannel shopping has come in handy. Customers can always go online to look for customer reviews and check competitive prices. Also, while in the store, they can use their mobile devices to learn more about the products available. However, they need to be in the store to return anything they don’t need.

As a result, the 2 channels are integrated. Well, mobile technology has a key role to play in this integration. Now, people can browse, pay and integrate augmented reality or social media into their shopping experience. Therefore, mobile technology helps with anything such as payment apps and fitting rooms etc.

2. Artificial Intelligence – Tailoring Shopping Options To The Customer’s Buying History

AI is changing the interactions between retailers and customers. At least 75% of retailers understand the benefits of AI and are interested in investing in it. Research shows that those who are already using visual search can increase their revenue by at least 30%.

Some renowned brands like H&M and ASOS rely on visual search to boost the customer’s experience. For instance, customers can take photos of the items they find in the store and look for similar items on the website for the best results.

3. Fashion’s Hiring Trends

There is a huge flux in the fashion industry and it can be seen from the recruitment trends. People who previously wanted a career in the fashion industry because of the glamour are now leaving because they are tire of the fast fashion and the environmental impact. However, there are a few attractive options still left in the industry.

Now, some of the renowned brand names have realised the importance of having fresh digital …

Here’s the Quickest and Easiest Way to Get Traffic to Your Site

Internet business ownerSearch engine optimisation is powerful but it takes a long time to work. That’s why it’s best left to the experts. There are other ways that are faster and easier to get people to your site. We will outline a few of those ways. However, you need to make sure your website is mobile friendly before you do anything, according to Leapfrog SEO.

These days, mobile phones are in the hands of everyone and more and more people are buying them and using them for everything. In fact, many people in the UK alone are using their mobile phones to use the internet for three or more hours per day. This is why some people describe mobile phones as being their digital companion.

Furthermore, more people are using their phones to shop online. This is great news, but only if your website is mobile friendly. Thankfully, you can test your site out by using your smartphone to access your site.

Look for things such as if your text is too small or your site is loading very slowly. Make sure your site is easy to navigate and easy on the eyes. Also, Google has a tool you can use to test out how mobile friendly your site is.

There are a number of marketing techniques out there. First though, you want to think about what you’re trying to accomplish. With that said, some of the top ways to generate traffic quickly is via social media and Google My Business. You do know what Google My Business is, right?

Get Listed on Google My Business

Let’s face it, you want to look at things from your customers’ eyes and what they are looking at is Google, so to speak. What we mean is you want to get your business listed on the first page of Google, and one way to do this is via Google My Business. You’re missing out if you’re not trying to get into it.

You can try to get your site listed in Google My Business. This is because many customers are using Google to search for businesses. Furthermore, after a user makes a search, there’s a good chance they’ll make a purchase or actually go to the store. What’s more impressive is that more and more people are reading online reviews before making any kind of purchasing decision.

Don’t worry because getting into Google My Business is easy. Go to that section of Google and sign in. Then you can create a profile by following the instructions provided. Before you know it, you’ll be on Google My Business.

Using Social Media the Right Way

Social media is the place to be when you want to reach your targeted market. However, you need to use the right platform because not everyone you want to target uses the same social media site. You need to do a bit of research in this regards, but there are some general things to keep in mind. This includes:…