Toronto-centered mattress manufacturer Dozy has moved into a new brick and mortar site on Queen Road West, as it carries on to establish on its good results which started 5 many years in the past.
David Owen, Operator and President of Dozy, said that getting mattresses created and bought in Toronto provides the retailer place to provide a good price to people.
The corporation brings together custom with innovation with direct transport to the shopper that skips the middle-guy and passes cost savings along to the purchaser.
“We make them in North York and we ship them direct right out of the manufacturing facility. The mattress business has been in the loved ones for four generations,” explained Owen, adding the enterprise commenced in Peterborough, Ontario with his grandfather, who also was powering the Kingsdown mattress brand name.
“I began Dozy in 2017, right after obtaining labored for my family’s mattress store in Mississauga. Even though serving to run the spouse and children organization, I did all way of function. Started out on the delivery truck and sooner or later worked my way up to the revenue floor. I figured out quite a few matters about the field and observed that the way clients have been getting mattresses was changing fast. Men and women on the hunt for a mattress were being gravitating to additional simple on the web browsing, and I knew that that was the route to get. A clearer, honest and upfront approach was needed.
“While the older generations of my family ended up finding out of the mattress company, I imagined there was an chance to get again in and do things much better. Following receiving in touch with a local producer, I started off Dozy out of a modest showroom in North York.”
The new 290A Queen Street West location is in the hub of retail in downtown Toronto.
“It was also variety of really difficult to obtain that but mainly because of the pandemic it actually loosened factors up. I located the keep about six months back. But I was normally running around the main. I was functioning all-around the corner on Spadina, which was an additional large staple road.”
The Queen Avenue store is 1,500 sq. ft.
Competing productively versus some other snooze retailers, will come down to support, stated Owen.
“We target genuinely tough on producing positive that every single shopper that at any time walks as a result of our doors will get taken care of in these kinds of a way wherever they would want to inform people about us, go away a 5-star critique on what ever system that they desire, and just sort of finding that identify out there really via tricky function and preserving them delighted,” he explained.
“It wasn’t also extensive in the past the place I was accomplishing quite significantly every single shipping and delivery, quite a great deal promoting every single consumer, so they would see me in the store and they would see me provide it. That seriously contributed to people today speaking about us on the internet, conversing about me particularly. People coming down.
“Since we make all the things below in Toronto, I operate with clients all the time, customizing beds. Creating it firmer, producing it softer. When I inform this to individuals who have absent by means of 10, 15 on-line organizations, which occurs all the time, people today really like it. With my score, I really don’t let folks down genuinely. That can help a large amount simply because as soon as I have captured the sale I really do not actually give you up. I actually function with my clients to continue to keep them extremely joyful. At the time they go as a result of that course of action, it is usually superior reviews and joyful information to their mates.”
US-primarily based Competitor Casper also has a storefront nearby at 342 Queen Avenue West which opened in 2018.