When you fail to prepare, you are preparing to fail and this is true when it comes to marketing your property. If you want to get the best results of any marketing, you need to prepare the property. As property images are vital for listings, you need to prepare your property for them in order to get the best marketing images possible. Property experts, floorplansUsketch, reveal some top tips:
Declutter the Property
When you prepare your property for sale, you need to make it as appealing as possible to the widest range of people. The first step in this will be to declutter the entire house. When it comes to decluttering, you need to remember that less is more. This is particularly important when it comes to photographs.
The surfaces of the house should have as few items on them as possible and all non-essentials should be hidden in the cupboards and drawers. Potential buyers want to see the room and spacious surfaces will help them with this. They do not want to see all your personal items.
While decluttering is important, you should not declutter so much that you lose the character of the property. Many properties are full of character and they will target a certain demographic. If your home falls into this category, you should leave some character elements and not go too far with decluttering.
The Furniture Placement and Staging
The pictures of the property should showcase the space available and the placement of your furniture can help with this. When you place your furniture, you should consider the angle the pictures are going to be taken from. Furniture should be moved away from the doors and other entrances to create the impression of a larger space.
To stage the room, you should also draw the eye of the potential buyer to certain areas of the property. Staging your property will help the pictures have a finished look. If you are targeting family-orientated buyers, you should stage the dining room or kitchen in a way to make it look ready for a family meal.
When you are planning on taking pictures of the property, you need to have all the curtains open and drawn in the same orientation. If you have blinds, you need to ensure they are all facing the same direction. A lot of people forget about this and will need to redo their pictures if they want the best results. This might seem like a small issue, but it does stand out and can affect the pictures.
Clean the Property
Before any pictures are taken, you need to clean the property. Reflective surfaces will show on the pictures and they need to be dusted and cleaned. Beds need to be made and you have to vacuum the floors.
Do a Final Check
Take the time to do an external check of the property. The first impression is vital and you want to be happy with the appearance of the property. The trees and shrubs will need to be groomed and the grass cut. Bins should be hidden from view and your vehicles should be removed when you take the pictures.
Once you have completed all these steps, you will be ready to photograph the property. It is recommended that you edit the pictures afterwards to get the best images.